Saturday, 12 July 2014

The Creative Consumer: Exploring consumer behavior from a creativity perspective by Marit Gundersen Engese

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Price: $93.00 FREE for Members
Released: November 2, 2011
Publisher: LAP LAMBERT Academic Publishing
Page Count: 176
Language: English
ISBN-10: 3846546356
ISBN-13: 9783846546352
 


About the Author Marit Gundersen Engeset is an associate professor of marketing at Buskerud University College, Norway. Her research interests include consumer creativity, consumer satisfaction and evaluation.
 

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